Broadway At The Beach: Your Ultimate Guide To Fun, Food, And Entertainment

Kristy Lynch 27 Jun 2025

Picture this: you're in Myrtle Beach, South Carolina, and you stumble upon a one-of-a-kind destination that combines shopping, dining, and entertainment under one roof. Welcome to Broadway at the Beach, where the sun shines bright, the music plays loud, and the fun never stops. Whether you're a local or just visiting, this iconic spot has something for everyone. From world-class shows to mouthwatering cuisine, Broadway at the Beach is the ultimate family-friendly destination. Let's dive in and explore why this place is a must-visit!

As you walk through the vibrant streets of Broadway at the Beach, you'll notice it's not just another tourist attraction. This place is a melting pot of culture, entertainment, and retail therapy. It’s the perfect blend of old-school charm and modern-day excitement. With over 100 shops, restaurants, and attractions, there's always something new to discover. So, whether you're looking for a thrilling ride, a delicious meal, or a Broadway-style performance, you're in for a treat.

What makes Broadway at the Beach truly special is its ability to cater to all ages and interests. Families love it for the kid-friendly activities, couples adore it for the romantic vibes, and solo travelers enjoy the freedom to explore at their own pace. In short, it’s a paradise for anyone who loves a good time. Ready to learn more? Stick around, and we’ll take you on a virtual tour of this amazing place!

What is Broadway at the Beach?

Broadway at the Beach is more than just a shopping mall or entertainment hub—it’s an experience. Located in the heart of Myrtle Beach, this 350-acre complex is home to some of the best attractions the area has to offer. Think of it as a mini-city where you can shop 'til you drop, enjoy gourmet meals, catch live performances, and even ride a ferris wheel that offers breathtaking views of the ocean.

One of the coolest things about Broadway at the Beach is its namesake. While it doesn’t feature actual Broadway shows, it does have a theater vibe that transports you to the streets of New York City. The architecture, the performances, and the energy all contribute to making it feel like a true theatrical experience. And let’s not forget the beachy atmosphere—it’s the perfect combo of sand, sun, and style.

History of Broadway at the Beach

Opened in 1995, Broadway at the Beach was envisioned as a place where families could spend quality time together without breaking the bank. The idea was simple yet genius: create a destination that combines entertainment, shopping, and dining in one convenient location. Fast forward to today, and it’s become one of the most visited attractions in the Myrtle Beach area.

Over the years, Broadway at the Beach has undergone several renovations and expansions to keep up with growing demand. New shops and restaurants have opened, and the entertainment options have expanded to include everything from dolphin shows to pirate adventures. It’s a testament to the fact that this place continues to evolve while staying true to its roots.

Top Attractions at Broadway at the Beach

When you visit Broadway at the Beach, you’ll find no shortage of things to do. From thrilling rides to world-class performances, there’s always something happening. Here’s a quick rundown of the top attractions you won’t want to miss:

Myrtle Waves Water Park: Cool off with slides, pools, and splash pads perfect for the whole family.
WonderWorks: A science museum turned upside-down building where kids and adults alike can learn through play.
Dolphin Discovery: Get up close and personal with these majestic creatures in an interactive experience.
Aladdin Dinner Adventure: Enjoy a magical evening filled with food, fun, and a live performance inspired by the classic tale.
Pirate’s Voyage: Set sail on a swashbuckling adventure complete with pirate battles and sea creatures.

Why Broadway at the Beach is Family-Friendly

Parents, listen up! If you’re looking for a destination that keeps the kids entertained while giving you some peace of mind, Broadway at the Beach is your go-to spot. With so many kid-friendly attractions, your little ones will be busy having fun while you relax and enjoy the moment. Plus, there are plenty of dining options that cater to picky eaters, so everyone can leave happy and full.

But it’s not just about keeping the kids busy—it’s also about creating lasting memories. Whether it’s riding the ferris wheel together or watching a dolphin perform tricks, every moment at Broadway at the Beach is an opportunity to bond as a family. And let’s face it, who doesn’t love a day out where everyone wins?

Best Restaurants at Broadway at the Beach

Hunger pangs got you down? Don’t worry—Broadway at the Beach has got you covered. With over 20 restaurants to choose from, you’re bound to find something that suits your taste buds. From Southern comfort food to international cuisine, there’s a little something for everyone.

Here are a few must-try spots:

Bubba Gump Shrimp Co.: Dive into a seafood feast inspired by the movie Forrest Gump.
Jimmy Buffett’s Margaritaville: Sip on tropical drinks and savor Caribbean-inspired dishes.
Cracker Barrel: A classic American diner with all your comfort food favorites.
Hard Rock Cafe: Rock out to live music while enjoying burgers and fries.
Tin Roof: A local favorite serving up Southern staples with a modern twist.

Unique Dining Experiences

If you’re looking for something a little more out-of-the-box, Broadway at the Beach has some unique dining experiences that are worth checking out. For example, the Aladdin Dinner Adventure combines a delicious meal with a live show, making it the perfect date night or family outing. Or, if you’re feeling adventurous, head to Pirate’s Voyage for a pirate-themed dinner extravaganza. These experiences are not only fun but also unforgettable.

Shopping at Broadway at the Beach

Let’s be real—what trip is complete without a little retail therapy? Broadway at the Beach boasts over 100 shops, so you’re sure to find something to take home as a souvenir. Whether you’re into designer brands, local crafts, or quirky souvenirs, there’s something for everyone.

Some of the top shopping destinations include:

Build-A-Bear Workshop: Create your own furry friend to remember your visit.
Chico’s: Find stylish clothing and accessories for the fashion-forward shopper.
Sweet Tooth Candy Shop: Stock up on sweet treats to satisfy your cravings.
Surf City Surf Shop: Get all your beach gear and apparel in one place.

Local Artisans and Unique Finds

For those who appreciate handmade goods and unique finds, Broadway at the Beach has several shops that showcase local artisans. These stores offer everything from handcrafted jewelry to one-of-a-kind artwork. Supporting local businesses is always a win-win, and you’ll leave with a piece of Myrtle Beach that’s truly special.

Events and Performances

One of the biggest draws of Broadway at the Beach is its impressive lineup of events and performances. Throughout the year, you’ll find concerts, festivals, and live shows that cater to all tastes. Whether you’re into country music, comedy, or theater, there’s something happening that will keep you entertained.

Some of the most popular events include:

Myrtle Beach Music Festival: A celebration of all things musical with performances by top artists.
Seafood Festival: Sample the best seafood the area has to offer while enjoying live entertainment.
Christmas in the Park: A festive holiday event with lights, carolers, and Santa Claus himself.

Seasonal Highlights

Each season brings its own set of highlights to Broadway at the Beach. In the summer, you can enjoy outdoor concerts and fireworks displays. Fall brings cooler weather and harvest-themed festivities. Winter is all about holiday cheer, and spring is perfect for Easter egg hunts and garden tours. No matter when you visit, there’s always something exciting happening.

Tips for Visiting Broadway at the Beach

Planning a trip to Broadway at the Beach? Here are a few tips to make the most of your visit:

Wear Comfortable Shoes: With so much to see and do, you’ll be doing a lot of walking.
Plan Ahead: Check the event calendar to see what’s happening during your visit.
Bring Cash: Some vendors may not accept credit cards, so it’s good to have cash on hand.
Stay Hydrated: Especially during the summer months, make sure to drink plenty of water.
Download the App: The official app offers maps, discounts, and real-time updates.

How to Save Money

Visiting Broadway at the Beach doesn’t have to break the bank. Look for deals and discounts on tickets to attractions, and take advantage of happy hour specials at restaurants. Additionally, many shops offer coupons or loyalty programs that can save you money on purchases. With a little planning, you can enjoy everything Broadway at the Beach has to offer without spending a fortune.

Conclusion

Broadway at the Beach is more than just a destination—it’s an experience. With its unique blend of shopping, dining, and entertainment, it’s no wonder why it’s one of the most visited attractions in Myrtle Beach. Whether you’re a local or just passing through, this place has something for everyone.

So, what are you waiting for? Plan your visit today and create memories that will last a lifetime. Don’t forget to share your experiences with friends and family, and check out our other articles for more travel tips and tricks. Until next time, keep the good times rolling!